Africa: Research Highlights 7 Strategies to Increase Smartphone Sales in Africa

A new report, "Operator Strategies to Increase Smartphone Penetration in Africa," by Pyramid Research, provides in-depth insights on a number of smartphone strategies that African telecommunication operators can use to increase smartphone usage and adoption on their networks.

By 2020, the research forecasts that annual smartphone sales in Africa and the Middle East to grow by a CAGR of 15.0% to reach 238 million units, surpassing 204 million unit sales in North America and 201 million unit sales in Latin America.

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