Nigeria: Between Public Relations and Propaganda

28 October 2016
opinion

The growth of Public Relations in recent years has been described as "explosive." Among top companies in Nigeria today, 95 per cent have public relations departments or "corruptly" called communication, corporate affairs, public affairs departments, compared to 20 per cent in the 1970s. Over the years, public relations has broadened both functionally and geographically.

As consultants to government parastatals, trade associations, states and local governments, higher institutions, etc. public relations practitioners regularly become involved in products development and production, industrial development, tourism, shareholder relations, fashion coordination, home economics, press relations, preparation of company publications, community and employee relations programmes, corporate advertising and a chain of other related activities.

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