POPULAR social media platform and tech company, Facebook, is encouraging a healthy and positive battle among African entrepreneurs, developers and tech start-ups on three fronts: Social good; productivity and utility; and gaming and entertainment.
Facebook's support comes in terms of sponsorship to TechCrunch's startup Battlefield Africa 2017 which promises to search for the best innovators, inventors and technical entrepreneurs in sub Saharan Africa to compete across three categories: social good; productivity and utility, and gaming and entertainment.
The competitors will also tell the founders' stories, uncovering the next wave of disruptive innovations and putting African invention under the global spotlight.In support of this event, Facebook has announced a week-long celebration of activities at the competition confirming its passion for investing in creative, diverse talent across Africa, and nurturing the tech and startup ecosystem.
Giving more insights to the event, Chief Operating Officer, TechCrunch, Ned Desmond, said: "We're really pleased to be able to bring the first Startup Battlefield to Africa.
"This is an exciting event, with opportunities to discover the creativity, talent and imagination of startups from across the continent. TechCrunch has held events across the world, and being able to hold Battlefield Africa is a natural progression. We can't wait to see the results."
On the partnership, Facebook's Vice President of Partnerships, Ime Archibong, said: "Our partnership with TechCrunch on Africa's first ever Startup Battlefield event is a natural fit.
"We're big believers in supporting and developing young, creative, diverse talent, and we also have a passion for supporting small businesses and startups as they grow, and nowhere is this more exciting than in the rich, diverse continent that is Africa."
Facebook's Head of Platform Partnerships for Middle East & Africa, Emeka Afigbo, added that "with more than a billion people in Africa, we want to do more to enable businesses in the region to connect with people. We are excited to be part of a showcase of how African developers and tech entrepreneurs are empowering people and growing the economy."