13 October 2017

Nigeria: MTN Explains Decision to Partner Arsenal for Football Clinic

Telecommunications outfit, MTN has expressed optimism that the recently concluded Arsenal/MTN Football Clinic will contribute to the development of grassroots football in Nigeria.

The company's General Manager, Consumer Marketing, Richard Iweanoge explained that the just concluded three-day football theoretical and practical sessions, which had former Arsenal legend, Ray Parlour, as well as other members of Arsenal's technical coaching crew as instructors, was aimed at improving the technical knowledge of Nigeria coaches and aspiring footbvallers.

The football clinic was held at the Teslim Balogun Stadium, Lagos, with over 30 participants drawn from the local teams in attendance.According to Iweanoge, MTN's partnership with Arsenal was a practical demonstration of the brand's commitment towards developing Nigeria's sports at the grassroots level.

He believes the the football clinic would expose participants to Arsenal FC's unique approach to football, stressing that the partnership will serve as a platform for the club to further connect with football lovers across the country.

"Football is a core part of our lives as Nigerians and for MTN as a brand, we are always on the lookout for exciting ways to reach out to our subscribers. That was why we went on this partnership with Arsenal and we are excited because this is the beginning of greater things to come," he said.

Speaking on the Football Clinic, Azizat Ogunsanya, Coach of Soccer Star, a grassroots Football Academy based in Ilesa, Osun State, who was one of the participants, expressed satisfaction at the quality of the theoretical and physical sessions and commended MTN for facilitating the capacity building workshop.

"I am excited to be a part of this coaching clinic and I really appreciate MTN for this opportunity. There are so many challenges that come with being a coach, especially female coaches like me that coach male teams, but I am optimistic that this clinic will expand my capacity and make me a world class coach," she said.

The MTN/Arsenal Football Clinic comes as part of the exciting benefits of the strategic partnership struck earlier this year by the telecoms company, MTN and the London based Arsenal FC.

Nigeria

Tobacco Company Denies Targeting Children

The British American Tobacco has denied that its marketing strategies target the younger generation by deliberately… Read more »

Copyright © 2017 The Guardian. All rights reserved. Distributed by AllAfrica Global Media (allAfrica.com). To contact the copyright holder directly for corrections — or for permission to republish or make other authorized use of this material, click here.

AllAfrica publishes around 800 reports a day from more than 140 news organizations and over 500 other institutions and individuals, representing a diversity of positions on every topic. We publish news and views ranging from vigorous opponents of governments to government publications and spokespersons. Publishers named above each report are responsible for their own content, which AllAfrica does not have the legal right to edit or correct.

Articles and commentaries that identify allAfrica.com as the publisher are produced or commissioned by AllAfrica. To address comments or complaints, please Contact us.