Sicap Schweiz AG, the global mobile device management vendor announced that Telma Group (Madagascar) the leading telecom operator in the country utilizes the company's Mobile Device Management Centre (DMC), USSD and USSD Menu Browser solutions for fueling its mobile growth and enabling innovative value-added services such as its MVola mobile banking application and prepaid online reload service.
Madagascar is a unique market with an approximate mobile broadband and SIM penetration of only 30% (GSMA, Q4, 2015). Despite providing a great revenue growth opportunity for the local operators, the large share of low-cost handsets makes Madagascar's mobile profits also hard to get.
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