8 January 2018

Malawi: Fredokiss Geared to Take On 2018

Lilongwe — After emerging as one of the biggest 2017 Malawi hip hop acts, Fredokiss has avoided going into hibernation as he plans to return onto the scene as early as February.

Fredokiss last year was the talk of the town as far as the rap/hip-hop industry is concerned in the country is concerned.

He spiced up his act with the daring three free concerts he and his crew held across the country.

Eventually, in the Urban Music Party awards; he went home with the best rap/hip-hop, best live act and urban artist of the year.

"It was a blessed year in which God challenged the thinking of most youth through what he was doing through me and my team. This demonstrated that all things are possible through him.

"God does not run out of miracles as he is a God of wonder. He is not just God of 2017, he is God of eternity. This year is unique and way better than last year in so many ways that God is about to reveal," he told Malawi News Agency (Mana) in Lilongwe on Monday.

Fredokiss revealed that his immediate plans for the year have just began.

"There is a lot of content that we will be realizing throughout the year, but to start with; we will be releasing the Amafila Fredo music video next month. This video was shot at the three concerts which we held last year and HD Plus of Sukez is behind the production," he explained.

According to him, one of the setbacks challenging the production of music videos is what he said was the over usage of drones in shooting music videos.

He said the industry is currently coming up with high quality music videos and conceded the need for him and his team to come out with videos that would stand out.

"This video will stand out because it is more participatory and the content is rare. We are planning to release the video online through my YouTube channel and also through local Television stations," the Ghetto King Kong pointed out.

The artist added that the video would be submitted to Trace Africa. Last year, the artist submitted the Dear Jah Jah video on Trace Africa which eventually got a massive airplay.

Being a ghetto youth ambassador, Fredokiss acknowledges that there are a lot of youths in the country who are struggling to break into the music industry.

He said there are several reasons behind this.

"Firstly, there is lack of persistence, patience and faith amongst most of the youth. Some are even in the industry for wrong reasons as all they want is fame. On the other hand, they do not have a business strategy," he viewed.

The Ghetto King subsequently provides advice to all the youth in the music industry saying having a plan is one of the crucial elements.

"It is important for the youth in the industry be business minded and dream bigger. They should think of working smartly and put God first because all things are possible through Christ," Fredokiss suggested.

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