"We have a timely opportunity to secure rapid success in controlling malaria. The key is to scale up vital interventions through a mobilization of national efforts backed by greatly increased donor assistance. In March 2005, Richard Branson of Virgin Unite, Kathy Bushkin of the UN Foundation, and Jeff Sachs of The Earth Institute and the UN Millennium Project agreed to form a partnership to achieve the Millennium Project’s recommended Quick Impact for controlling malaria, especially in Sub-Saharan Africa. The above partners (and others to be recruited) will work to support the global scale up of malaria control efforts, secure appropriate global production of treatment and prevention tools, develop a malaria advocacy campaign, and secure increased international financing for malaria by the greater donor community."