Kenya: How British PR Firm Helped Jubilee Win

THREE days before Uhuru Kenyatta takes his oath of office as the fourth President of Kenya, details are emerging of how two British public relations firms helped Team Uhuru to draw up a winning campaign strategy.

It is now generally agreed that the Uhuru campaign was far more professional than the Raila campaign. The Uhuruto brand was more both more visible and slicker than the Cord presence during the presidential election campaign.

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