Africa: After Political Twitter Bot Revelation, Are Companies At Risk?

With reports of Russia using social media and bots to push fake news to influence the 2016 U.S. presidential election, questions are arising over how these same tactics could be used against an enterprise.

"Twitter bots could absolutely be used against a company," said Dan Olds, an analyst with OrionX. "Someone using bots could manufacture a fake groundswell of opinion against a company or a product."

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