With a devilish grin, the dashing and fun-loving pirate, lovingly known as Captain Morgan, brought his charisma to Kenya during his whirlwind tour in the country.
Capital FM presenter Cess of The Jam, had the honour of meeting Captain Morgan in the flesh - a red-frock-wearing, cape-donning buccaneer that graces every bottle of rum the company makes, and of course, is always ready to strike a pose on a barrel.
While the rum giant is still best known for its original spiced rum, Captain Morgan produces several different types including the variant Captain Morgan Gold that's locally produced at Kenya Breweries (KBL) in Ruaraka.
The Captain Morgan Gold is a delicious, smooth golden spirit with vanilla spice perfectly made to go with fizzy cola. It delivers a rich fruit flavour and a sharp and crisp finish that is lightly carbonated and super refreshing - the perfect Rum and Coke.
In the country, Captain Morgan Gold is available in two bottle sizes, 750ml and 250ml. For only KSh 800, the larger bottle is definitely value for money, whilst the small bottle for KSh 270 makes rum affordable to all consumers.
Since its inception, KBL has capitalized on the opportunity to grow their alcohol drinks portfolio in line with the changing consumer demands and preferences. The introduction of Captain Morgan Gold holds true to KBL's agenda to continuously cater to the demands of the market driven by the need to constantly rejuvenate the spirits category.
And, who better to rejuvenate the spirits category in Kenya than Captain Morgan himself?!