21 September 2018

Zimbabwe: Tawengwa Joins Scoop Network

Award-winning film and theatre director Patience Tawengwa has joined continental broadcasting company Scoop Network Africa in a deal that will amplify local talent on the international scene.

Signed through her film and television company Zambuko Creative, the deal will see Tawengwa producing entertainment and lifestyle news for the network. Her coverage will see her working with both local, regional and international stars.

"Earlier this year, while I was working on a production in another African country, I was presented with the opportunity to work on producing Zimbabwean entertainment and lifestyle news for Scoop Africa Network.

"I immediately loved the fact that the network is a platform which shines a spotlight on work being done by Africans in the entertainment industry," said Tawengwa.

Though local humanitarian and political news has always found a way into the international media space, there is not much coverage of entertainment and lifestyle, especially emerging voices.

"I've met so many artists in Zimbabwe and in other African countries who are doing really great work but don't get much publicity. I remember a line from my Ordinary Level Commerce textbook which said doing business without advertising is like winking in the dark".

You know you are doing it, but no one else does.

"I think that's how it has been for many of us in our local arts industry; we work hard but struggle to get our work out to a bigger market," she said.

Tawengwa said her being part of the network could market local entertainment players internationally.

"I really appreciate the fact that Scoop Network Africa will give artists the opportunity to be seen beyond just our respective individual countries.

"It will be great if more Zimbabwean artists can become well known household names across the African continent because that will make them more commercially appealing. I hope we're going to be instrumental in further raising the profile of local artists and creating more buzz around their work. It's not about just doing one interview, we look forward to creating long lasting relationships with artists and their work and to consistently shine a light on them as they grow and evolve," she said.

Scoop Network showcases a cocktail of movies, music, fashion, lifestyle and celebrity news.

The channel has a glossy, upbeat, fun and inspirational feel to it. In Africa, it is head-quartered in Nairobi, Kenya, and is currently available in 18 African countries with plans to expand.

Zimbabwe

Mugabe Son-In-Law Due in Court for Kidnapping

Former President Robert Mugabe's son-in-law Simba Chikore is expected to appear in court charged with kidnapping. Read more »

See What Everyone is Watching

Copyright © 2018 The Herald. All rights reserved. Distributed by AllAfrica Global Media (allAfrica.com). To contact the copyright holder directly for corrections — or for permission to republish or make other authorized use of this material, click here.

AllAfrica publishes around 700 reports a day from more than 140 news organizations and over 500 other institutions and individuals, representing a diversity of positions on every topic. We publish news and views ranging from vigorous opponents of governments to government publications and spokespersons. Publishers named above each report are responsible for their own content, which AllAfrica does not have the legal right to edit or correct.

Articles and commentaries that identify allAfrica.com as the publisher are produced or commissioned by AllAfrica. To address comments or complaints, please Contact us.