Nigeria: Facebook Promotes SMEs

(file photo)
15 April 2019

Riding on a successful tour across three cities in Europe and the Middle East, where it is promoting small and medium scale businesses (SMBs) with its new initiative called 'It's Your Facebook Pop-Up', Facebook at the weekend, extended the initiative to Lagos, where it mentored SMBs on how to grow their businesses, using the Facebook platform.

Being the first in Africa, the two-day programme commenced in Lagos with the unveiling of an exclusive preview event, where Facebook educated people in a fun, interactive space and showcased some of its most loved products including Stories, Communities and Watch. Also available was Drop-in Sessions for the public to get advice on their most burning Facebook related questions - whether around protecting their information on Facebook, or getting practical advice on everything from personalising newsfeed, to security settings and setting up business pages.

Open to the public at the weekend in Lagos, attendees were taken on a number of training sessions in partnership with Facebook's local training partners, including Afrinolly, Re:Learn and the Facebook Community Leadership Circle Lagos. This included free sessions focused on SMBs and building online businesses, building engaging Communities, youth safety online and dedicated workshops for creatives.

Speaking at the unveiling, Facebook Communications Manager for sub-Saharan Africa, Kezia Anim-Addo, said: "We're thrilled to be in Lagos with 'It's Your Facebook' pop-up experience, which further highlights our commitment to supporting and investing in communities in Nigeria."

See What Everyone is Watching

More From: This Day

Don't Miss

AllAfrica publishes around 600 reports a day from more than 150 news organizations and over 500 other institutions and individuals, representing a diversity of positions on every topic. We publish news and views ranging from vigorous opponents of governments to government publications and spokespersons. Publishers named above each report are responsible for their own content, which AllAfrica does not have the legal right to edit or correct.

Articles and commentaries that identify allAfrica.com as the publisher are produced or commissioned by AllAfrica. To address comments or complaints, please Contact us.