15 April 2019

Kenya: Low Ticket Sales Forces Postponement of 'Play Kenyan Music' Concert

The Play Kenyan Music Hype Fest music concert which was slated for 27th of this month has been postponed to June 29, due to unavoidable circumstances.

According to the event promoter, Hype Entertainment, the concert, which was a brainchild of a vigorous campaign from local artistes advocating for more airtime for Kenyan music in the media, had to be pushed to June due to circumstances beyond them.

"It's with deep regret that we have to push our event forward to the 29th of June 2019 due to circumstances beyond our control," Hype Entertainment said in a statement.

However, Nairobi News has since established that the reason for the concert's postponement has everything to do with low ticket sales just two weeks to the event, which would have been an all-Kenyan affair.

TICKET SALES

A quick check by Nairobi News on popular ticketing firm of the event Ticketsasa.com revealed that only 50 tickets, totaling to Sh129,350, had been sold by the time of the cancellation.

And despite stating that the event has been pushed to June 29, Hype Fest promoters also said they would be issuing refunds to ticket holders who wished so.

"We will be issuing refunds to all those who wish to get refunded for their purchased tickets to this edition of the event," the promoters said.

CANCELLED

However, according to showbiz and events guru Budhaa Blaze, the concert might have been cancelled all together with all indications clear of a possible low turnout, if the sales of the ticket is anything to go by.

"A young promoter puts up an all Kenyan artistes line up concert. Less than 50 tickets sold 2 weeks before the concert. I'm surprised nobody is talking about this. The concert has been cancelled due to low ticket sales," Budhaa Blaze said.

Ticketsasa.com has also erased the Hype Fest concert from its website of upcoming events despite the postponement to a date two months away.

Sauti Sol, Khaligraph Jones, The Kansoul, Naiboi, Phy and Ochunglo Familly are among the top Kenyan acts who were set to perform at the event.

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