Vodafone's Mobile Money service is preparing to celebrate its customers this month, in what has come to be known as "Vodafone Cash Month."
The telecoms company will be giving out various cash rewards to its loyal customers and agents as well as other incentives for inactive customers whenever they activate the service.
Vodafone Cash has also collaborated with over 100 selected shops and restaurants across the country to deliver heavy discounts to customers when they purchase items using the service. Customer should look out for the 'Vodafone Cash is Accepted Here' signage when shopping or eating at the favourite restaurant.
Additionally, a new campaign has been launched to excite and reward agents with fantastic prizes including motorbikes, LED TVs and smart phones.
Several engagement sessions will be held across the country to educate agents and customers on guarding against fraud and intensifying operational security.
Commenting, Martison Obeng-Agyei, Head of Vodafone Cash said "we are excited that we can engage our customers, agents and other stakeholders within the mobile money ecosystem this month. As we celebrate our achievements over the years, we would like to reiterate our commitment to providing Ghanaians the safest and most convenient mobile money platform. As part of this year's celebration, we are also transforming the lives of thousands of agents across the country with amazing prizes."
He said Vodafone's mobile money service continues to experience a steady growth since its inception in Ghana three years ago.
"To date, it remains the only mobile money operator that allows unlimited transactions throughout the month without charges," he said.
The product, known as Vodafone Ahotor, deducts only GH¢3 from the customer's account at the beginning of the month.
"Vodafone Cash service is robust and not susceptible to fraud. The telco has put in place security measures and restrictive processes, which make it impossible for successful exploitation either from actors within or without," he said.