Kenya: Tusker Safari Sevens Returns in Multi-Million Deal

13 September 2019

The Kenya Breweries Limited (KBL) will resume sponsorship of Safari Sevens tournament after almost a decade after announcing a Sh115 million three-year deal with Kenya Rugby Union (KRU) on Friday.

Through its flagship brand, Tusker, KBL - who terminated their sponsorship in 2009 after being title sponsors for 13 years - said they will support the union's activities to the tune of Sh37.5 million this year.

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