Kenya: FKF Unveil Multi-Million NSL Sponsor

12 November 2019

Football Kenya Federation (FKF) Tuesday unveiled a Sh90 million sponsorship deal with online betting firm Betika.

Hence, the country's second-tier football league will be referred to as the Betika Super League for the next three years.

As per the terms of this sponsorship, each of the 20 teams in this competition will receive a Sh750,000 grant each season. The clubs will also receive balls, kits, nets and other sports equipment.

"This partnership confirms our commitment to investing in our community through sports, arts, and culture with football being a key focus," explained Betika head of partnership John Mbatiah.

"I am delighted with this deal because it is a sign of things to come," explained FKF president Nick Mwendwa.

"Our eventual target is to stop relying on government for funding even as we nurture these talents at the grassroots."

The top two teams in the NSL are automatically promoted to the Kenyan Premier League. The third-placed side in the NSL goes through a two-leg play-off with the 16th placed team in the KPL.

See What Everyone is Watching

More From: Nation

Don't Miss

AllAfrica publishes around 700 reports a day from more than 140 news organizations and over 500 other institutions and individuals, representing a diversity of positions on every topic. We publish news and views ranging from vigorous opponents of governments to government publications and spokespersons. Publishers named above each report are responsible for their own content, which AllAfrica does not have the legal right to edit or correct.

Articles and commentaries that identify allAfrica.com as the publisher are produced or commissioned by AllAfrica. To address comments or complaints, please Contact us.