Kenya: Chicken, Pizza, Burger Most Ordered Food Online Despite Health Concerns

(file photo).
4 December 2019

Chicken, pizza and burger dominate delicacies that are ordered online amid health concerns about fast foods, which have been associated with lifestyle diseases.

A report of food analysis released by Jumia Food Kenya Tuesday indicate that fried chicken has been leading in the last three years.

These foods have been associated with health complications such as obesity.

The report attributes high demand for chicken on affordability, pointing out that most restaurants have lowered the cost to attracting high number of buyers.

"For the last three years, chicken has been the most popular with pizza ranks consistently second in terms of popularity," said Shreenal Ruparelia, managing director Jumia East Africa.

Ms Ruparelia said burger has moved from the fifth position in 2017 to number three, highlighting increased cases of middle class seeking first foods as opposed to cooking.

The trends, say the findings, are informed by convenience needs from the customers who are willing to spend an extra coin.

"Consumers are starting to value convenience more and more. They are willing to spend a little bit extra to save time and effort," says the Jumia Food Index Report 2019.

More From: Nation

Don't Miss

AllAfrica publishes around 900 reports a day from more than 130 news organizations and over 500 other institutions and individuals, representing a diversity of positions on every topic. We publish news and views ranging from vigorous opponents of governments to government publications and spokespersons. Publishers named above each report are responsible for their own content, which AllAfrica does not have the legal right to edit or correct.

Articles and commentaries that identify as the publisher are produced or commissioned by AllAfrica. To address comments or complaints, please Contact us.