South Africa: Creativity Is the Currency of the Future

opinion

Whether you're manufacturing widgets or building brands, the more technologically advanced we become, the more important creativity will become. We should be implementing it in our businesses and teaching it to our children.

I've spent most of my life learning about and trying to understand creativity and the creative process. My exploration started very early as my mother is a fine artist and she was always either making art or teaching art, so I was lucky enough to grow up surrounded by the opportunity to be creative.

There were always art materials around the house and I would spend hours, that seemed to go by like minutes, drawing, painting or sculpting. So, for me, creativity wasn't something that was reserved for special people with a special gift that you did at a special time. It was just something that you did all the time. I never realised how lucky I was to have the opportunity for creative exploration in my foundation years and that probably had a lot to do with what I ended up doing for a living.

As much as my formative years were engaged in making things, whether drawings, paintings, sculptures or any other manner of often...

See What Everyone is Watching

More From: Daily Maverick

Don't Miss

AllAfrica publishes around 600 reports a day from more than 140 news organizations and over 500 other institutions and individuals, representing a diversity of positions on every topic. We publish news and views ranging from vigorous opponents of governments to government publications and spokespersons. Publishers named above each report are responsible for their own content, which AllAfrica does not have the legal right to edit or correct.

Articles and commentaries that identify allAfrica.com as the publisher are produced or commissioned by AllAfrica. To address comments or complaints, please Contact us.