Kenya: Netflix Offers Free Plan to Attract New Subscribers in Kenya

21 September 2021

Netflix began offering on September 20, a free mobile plan with about one-quarter of its TV shows and movies in Kenya. The strategy is aimed at sparking growth in a key African market.

The free plan is available on Android mobile phones and does not contains ads. It features Netflix movies and TV shows such as dramas "Money Heist" and "Bridgerton" and African series "Blood & Water," plus some of the programming the company licenses from others.

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