Kenya: Tala Appoints Agnes Muthoni Kenya's Head of Growth and Strategy

Nairobi — Digital lender Tala has announced the appointment of Agnes Muthoni as the new Head of Growth and Strategy.

Muthoni replaces Annstella Mumbi, who has been appointed interim General Manager for Tala-Kenya.

In her new role, Muthoni will be responsible for driving Tala's strategic initiatives, fostering growth, and advancing the organization's projections of growing threefold over the current financial year.

She brings a wealth of experience and expertise to the private lender, having spent over 15 years in strategy, partnerships, product development, and customer experience.

She has spent most of her career working for financial institutions, including Standard Chartered Bank and hyper-growth startups in Africa, namely Cellulant and Andela, where she helped the organization grow from Series B to Series E funding, raising $381 million.

"I am honored and delighted to be join Tala, I look forward to working with the team to further accelerate growth and maximize the positive impact of easily accessible and affordable credit on society," said Muthoni.

"Together, we will strive to unlock the full potential of FinTech while ensuring its ethical and responsible deployment," she added.

Having been licensed to operate as a digital credit provider by the Central Bank of Kenya earlier in Q1, Agnes will play a pivotal role in shaping Tala's strategic direction and driving its expansion into new markets and sectors.

She will collaborate closely with a talented team of researchers, engineers, and business professionals to identify growth opportunities, forge strategic partnerships, and develop innovative solutions.

"Agnes's appointment as the Head of Growth and Strategy marks an important milestone for us," said Annstella Mumbi, Interim GM of Tala-Kenya.

"Her deep understanding of the technology landscape, combined with strategic vision and leadership capabilities, make her the ideal candidate to lead our growth initiatives," Mumbi added.

"We are thrilled to have her on board as we continue to push the boundaries building the future of finance and deliver value to our partners and customers."

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