During this year's International Women's Day, Artcaffé launched "Her Story" - a campaign, to celebrate and empower women through the power of art. The initiative aimed to honor women worldwide who have made significant societal contributions and inspired artists with their roles. Whether as mothers, sisters, wives, or friends, the submitted artwork celebrated women's accomplishments and sought to inspire through expressive artistic forms. The submissions were exclusively made digitally, embracing the modern age of technology.
This was the 2nd Edition of Art of the City Campaign by Artcaffé where the overall winner received a cash prize of KSH150,000 and a chance to exhibit and sell their work at an Artcaffé restaurant. In additiion, artworks form the 4 winners will be printed on the iconic Artcaffè coffee cups and displayed on the Artcaffé website.
Filtering through 270 submissions, in first place was Kesha Gorajia. Her artwork beautifully conveyed the essence of the theme "Her Story," reflecting the diverse narratives, struggles, and triumphs of women from all walks of life.
Kari Mutu, co-chair of the Affordable Art Show stated: "It's nice to see corporates like Artcaffé supporting the arts which is what this industry needs to get it going and get people to know about it. Thank you for creating opportunities for artists to showcase their work."
Cyprian Kiswili (winner of the 1st edition of the Art of the City campaign held in 2020) and judge in this competition said "Art is a powerful tool in our society. Through art, we have seen movements happen and conversations shift. This year's theme encouraged brilliant submissions, forcing people to look within themselves and understand what role women played in their life. It's been powerful to see different approaches to the theme that all celebrated women."