National carrier Kenya Airways (KQ) and Safaricom have partnered to bolster innovation in digital solutions to boost operational efficiency, cybersecurity, and customer experience.

The partnership will focus on an array of areas, including enhancing connectivity across Kenya Airways' pan-African network through fixed connectivity solutions and in-flight Wi-Fi, as well as bolstering cybersecurity measures and loyalty programs.

Data analytics will play a crucial role in supporting Kenya Airways' operational needs, ensuring the implementation of reliable and transformative digital solutions that enhance customer experiences.

Through this, the companies seek to develop the implementation of Internet of Things (IoT) solutions. These solutions will be applied to various areas such as warehousing, baggage tracking, aircraft materials, and cargo.

The aim is to improve tracking, location, reconciliation, and stock-taking processes, thereby optimizing operational efficiency.

KQ's Chief Information and Data Officer Fredrick Kitunga asserted that the partnership is a testament to the companies shared objectives of scaling up customer experience.

"Our partnership seeks to greatly enhance customer satisfaction and position Kenya Airways as a leader in offering modern, connected travel experiences. One such area that we hope to have in place by 2025 is the implementation of in-flight Wi-Fi in our aircraft that will revolutionize the travel experience for our customers and provide them with the ability to stay connected with their loved ones and work while on board," he said.

Through the partnership, Kenya Airways and Safaricom aim to raise the bar in customer experience, operational efficiency, and technological innovation.