Nairobi — Sunlight has unveiled a financial literacy campaign 'Shika More na Sunlight' to equip women entrepreneurs with economic literacy.
The campaign was launched on Friday, led by Alison Kariuki, the Head of Legal East & West Africa.
According to Kariuki, the campaign will offer practical skills through courses designed for small, medium, and large business owners to mend the financial literacy gap among female entrepreneurs.
"Our commitment to empowering women is long-standing. We've partnered with various organizations to uplift women, providing tools and resources to transform their lives," she said.
"This year, we're proud to introduce financial independence to Kenyan women entrepreneurs to grow their businesses as we believe that when a woman is empowered, she does not rise alone. She lifts her family, community, and, ultimately, the nation," she stated.
Acknowledging the fundamental role female entrepreneurs play in the economy, especially through the management of small and large-scale businesses, Kariuki asserted that the campaign will pump in the necessary resources to ensure they overcome the financial and cultural barriers they face.
Kariuki further pointed out that the campaign will also be focal in celebrating the resilient women and further spotlighting their potential as agents of economic metamorphosis.
"This is our commitment to ensuring women have the resources they need to succeed. This is not just an investment in women; it's an investment in Kenya's future," Kariuki added.