As more women in Uganda continue to break into the traditionally male-dominated boda boda industry, a growing movement of female riders is redefining both economic participation and gender roles within urban transport.
At the forefront of this shift is the Twezimbe Women Boda Boda Association, which now boasts more than 150 members. The association represents a growing number of women embracing motorcycle transport as a source of livelihood while balancing family responsibilities and caregiving roles.
In commemoration of Mother's Day, the Intelligent Transport Monitoring System (ITMS) extended support to the riders through the donation of reflector jackets aimed at improving road safety and visibility, especially during night operations.
The initiative also sought to promote empowerment and recognition of women working within the transport sector.
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Speaking during the event, the Chairperson of the association, Dathive Mukeshimana, welcomed the support and highlighted the unique challenges female boda boda riders face in their daily work.
"It's challenging to be both a mother and a boda boda rider due to societal stereotypes and the high-risk nature of the job, where fatalities are often linked to reckless driving," she said.
"These jackets will improve our visibility and help ensure we return home safely to our children," Mukeshimana added.
She noted that such interventions not only improve safety but also provide moral encouragement to women striving to support their families within a competitive and often risky industry.
Speaking at the event, ITMS Public Relations Consultant Steven Turyarugayo said the donation forms part of the organization's broader commitment to road safety awareness and support for hardworking but vulnerable groups within Uganda's transport sector.
"Mother's Day is a time to celebrate the strength and sacrifice of women," Turyarugayo said.
"These riders are not just caregivers -- they are entrepreneurs contributing meaningfully to the economy. They deserve recognition and support," he added.
Beyond the donation exercise, the event also served as a platform to encourage more women to confidently participate in economic activities within the transport industry, while reinforcing the importance of responsible road use among all motorists.
Boda boda riders remain a critical component of urban mobility, particularly in Kampala, where they provide employment and transport services to thousands of people daily.
However, the sector continues to account for a significant proportion of road traffic injuries and fatalities, highlighting the need for continued safety interventions, rider training, and protective measures.
Through its Corporate Social Responsibility programme, ITMS reaffirmed its commitment to promoting inclusivity, safety, and empowerment within the transport industry.
The Mother's Day initiative also aligns with the organization's "Safe Kids, Safe Future" campaign, which promotes road safety awareness among school-going children and communities across Uganda.
As more women continue to accelerate into the transport sector, initiatives such as these are helping to safeguard lives while advancing the push for a more inclusive, safer, and responsible road culture.