Arsenal Partners With Rwanda to Build Tourism Industry
The three-year partnership will see the new "Visit Rwanda" logo feature on the left sleeve of all the top-flight English Premier League football club jerseys from the new season which begins in August. The partnership is also being supported by National Geographic who will promote Rwanda as an important tourist destination.
New Times, 24 May 2018
On Wednesday, Rwanda Development Board (RDB) and the London-based soccer team, Arsenal Football Club, announced an unprecedented deal that Rwanda would become the official tourism… Read more »
New Times, 23 May 2018
Rwanda is Arsenal’s first-ever tourism partner. Read more »
RDB, 23 May 2018
Rwanda is to become the official tourism partner of Arsenal and the Premier League football club's first ever shirt sleeve partner. Read more »
Rwanda is to become the official tourism partner of Arsenal and the Premier League football club’s first ever shirt sleeve partner.