We’ve made the decision to build our future without cigarettes.
We’ve invested over $4.5 billion in creating better alternatives to smoking. More than 400 world-class scientists, engineers and technicians are helping make it happen.
So far, 5 million adult smokers have switched away from cigarettes to our alternative products. That’s almost 10,000 men and women converting every day.
Ultimately, we want to be in a position to stop selling cigarettes altogether. No cigarette company has done anything like this before. But the vision is clear. And the benefi ts are clear too. For everyone.
To fi nd out more, go to PMI.com.