Ghana: We Have Turned the Corner - Unilever Ghana, Managing Director

17 May 2023
Ghanaian Times (Accra)
By Michael D.Abayateye

The Managing Director of Unilever Ghana Limited, Mr George Owusu-Ansah, has said the company has returned to profitability following previous setbacks by COVID-19 which affected operations.

"We have turned the corner within the period with support from Ghanaian consumers and we are positioned to gain more profits in 2023," he stated.

Mr Owusu-Ansah was speaking during an engagement with the media is Accra on the theme: "Rediscovering our greatness; our brands, our heritage".

He explained that in 2019 during the height of COVID-19, the company lost about GH₵60 million, in 2020 the company made a loss or GH₵50 million and in 2021 it was able to break even and in 2022 made some GH₵50 million.

He added that "currently we are making a profit of about GH₵28 million and certainly it would get better by the end of the year.

"If we continue the way we are going, we could end with a decent balance sheet that our clients and shareholders would be proud of," he stated.

To achieve that, he said, the company would continue to manage the business efficiently with the application of the right technologies and resources that would meet the needs of consumers.

"We would also stretch our portfolio and bring more brands to meet particular requirements and needs of customers while building equity," he stated.

He said, "We have learnt from our challenges these past years and incorporated new ideas into the business to become more profitable going forward."

"We are confident in the Ghanaian market and have put systems in place internally to ensure we satisfy every customer according to their needs and ultimately reach our full potentials as a company," he added.

The future, he said, was very bright for the company as far as capability, inclusiveness and technology was concerned.

On her part, Head of Marketing at Unilever, Nana Yaa Owusu-Ansah, said they would continue to improve upon their brands to give customers the best at all times.

She said plans were underway to expand product portfolio to sustain profitability and meet the needs of consumers.

Read the original article on Ghanaian Times.

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