Nigerian TikTok sensation and rising content creator, Habeeb Hamzat, better known as Peller, has been unveiled as the latest addition to the array of talents managed by City Plug, a foremost Nigerian talent discovery and management outfit.
The announcement comes as Peller gears up for the launch of his highly anticipated comedy series, 'Peller's Palava'.
Known for his relatable comic narratives and charm, Peller has, within a short time, swiftly risen to prominence in Nigeria's digital media landscape. His recent achievement of setting a record for the most-watched live stream on TikTok, with over 100k viewers, underscores his growing influence and popularity among audiences.
Partnering with City Plug, a leading talent management outfit renowned for its dedication to nurturing and promoting creatives across diverse entertainment spheres, Peller aims to improve and elevate his creativity to new heights with the release of "Peller's Palava" series.
CEO of City Plug, Uthman Bello, widely known as Tekunbi, highlighted the significance of the collaboration, emphasising Peller's remarkable talent and the opportunities the partnership will bring. Peller will benefit from City Plug's extensive network, industry expertise, and strategic guidance, empowering him to explore new avenues in content creation and expand his reach.
Expressing his excitement about the partnership, Peller stated, "I am thrilled to embark on this new chapter of my journey with City Plug. Their expertise and support will undoubtedly fuel my creativity and enable me to deliver compelling and entertaining content that resonates with audiences across the globe."
Hailing from the Ikorodu area of Lagos State, 20-year-old Peller made his foray into content creation on TikTok in 2023. Known for his comedic expressions and playful manipulation of the English language, Peller has swiftly become one of Nigeria's most followed and engaged content creators and comic acts within just a year.
Peller joins a prestigious lineup of talents managed by City Plug, including Oyadare Emmanuel (Jo Blaq), Olaifa Pelumi (Porkiyor), Samuel Bankole (Arike Pre-Order), and others.