The Lagos State Signage and Advertising Agency (LASAA) has introduced the LASAA Amnesty Programme (LASAAMP), an initiative aimed at streamlining registration and payment processes for both new and existing signage owners.

The Managing Director of LASAA, Fatiu Akiolu in a statement said the LASAAMP initiative is designed to provide seamless registration and payment options while promoting adherence to signage regulations.

"Our LASAAMP campaign is geared towards simplifying the payment process for all business owners, with a strong emphasis on compliance and the consequences of non-compliance with signage regulations. This initiative is especially beneficial for small and medium-sized enterprises facing challenges with current payment procedures.

"As part of the LASAAMP initiative, LASAA is introducing Quick Payment Process helplines to guide business owners through the payment process effortlessly," he said.

LASAA's Head of Strategy and Corporate Communication, Mr. Temitope Akande, explained that during the amnesty period, which is scheduled to run from May 15th to June 25th, all signage applications and payment renewals will be treated as amnesty registrations.

"This presents a unique opportunity for both walk-in customers and existing clients to renew their registrations and benefit from the streamlined payment process," he noted.

Akande further highlighted that LASAA has deployed dedicated teams across its five divisions in Lagos State - Ikeja, Badagry, Ikorodu, Lagos Island, and Epe - to ensure efficiency and prompt response. Each region will have Monitoring & Inspection staff overseeing registration, payment processes, and conditional approvals within 48 hours of receiving the registration request.

Furthermore, LASAA's Head of Innovation and Operation, Mr. Gbolahan Dixon, emphasised that each team will be led by a supervisor who will manage a WhatsApp-enabled line to address inquiries promptly, round-the-clock (24/7).