UK Billionaire Sorry for Comparing Senegal Team to Beach Sellers

British billionaire Lord Sugar - who appears on The Apprentice - has been criticised for a tweet comparing Senegal's World Cup team to sellers on the "beach in Marbella", the BBC reports. A picture of the team was posted next to pictures of sunglasses and handbags, presumably the sorts of things sold at the Spanish resort.

Lord Sugar, 71, later deleted the post and apologised, saying "my attempt at humour has backfired".

The tweet prompted hundreds of critical responses, including from Twitter users accusing him of racism.

Earlier the former Tottenham chairman had said his "funny tweet" had been interpreted in the wrong way. He added: "Frankly I can't see that, I think it's funny. But I will pull it down if you insist."

Photo: Twitter

Lord Sugar's now deleted tweet.

Lord Sugar's apology on Twitter.

InFocus

See What Everyone is Watching

Don't Miss

AllAfrica publishes around 600 reports a day from more than 150 news organizations and over 500 other institutions and individuals, representing a diversity of positions on every topic. We publish news and views ranging from vigorous opponents of governments to government publications and spokespersons. Publishers named above each report are responsible for their own content, which AllAfrica does not have the legal right to edit or correct.

Articles and commentaries that identify allAfrica.com as the publisher are produced or commissioned by AllAfrica. To address comments or complaints, please Contact us.