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Africa Prosperity Network (Accra)

The Role of Media in the Spreading of the AfCFTA in Africa

The APN secretariat, in collaboration with the AfCFTA, is organising a media webinar on Tuesday, 19 December 2023, to help unpack and discuss issues that are pertinent to the realisation of the AfCFTA's single-market focus - collective ownership by the people of Africa.

Themed: "What Do You Know About the AfCFTA â€- and Why Should the Media Care?", the discussion will examine the media's role in mobilising mass engagement and participation with the AfCFTA and the opportunities opened up by it, especially as it is of immense benefit for the growth of SMEs in Africa and also Global Africa (the sixth region of Africa).

Tuesday's webinar, which takes place from 14:00 hours to 15:20 hours GMT, will feature some of Africa's media heavyweights, including Ferial Haffajee, Charles Onyango-Obbo, Andrew Mwenda and Samuel Attah-Mensah.

Africa Prosperity Network

Webinar of Africa’s Media Heavyweights: “What Do You Know About the AfCFTA ― and Why Should the Media Care?

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